Humorists
Many of my friends get regular email from me that I have found humorous. In the '90s I used funny stories to remind my clients I was still in business and would love to work with them again soon. I would sometimes include the month's special or something. It was very well received and if I waited too long to send one out, I would get calls to be sure I hadn't remove them from my mailing list.
With humor all over the internet and so easily accessible my old successful method wouldn't work as well. Today, viral marketing is a great way to get your message shared for very little expense. Just make a great funny video with your link or message buried in it and let people share it. No mailing cost. Just create a great video.
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